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In this deliciously nostalgic episode, Kelly and McKenna cover the serial good marketing of Halloween cereal!
From the origins of The Monster Cereals to their first TV commercial, we talk Count Chocula fun facts and how General Mills has shifted their marketing strategy and changed the landscape of the entire cereal category.
“Millennials are willing to keep the child in them alive.”
General mills spokesperon on why they target kid’s cereal to adults
Fast forward to 2021 and it is the 50th anniversary of the Monster Mash cereal release! Time flies when you’re 1/3 sugar.
Tune in to hear the story of the anti-Semitic cereal box and how a brewery bankrupted their town of its favorite seasonal chocolatey cereal.
Following along? Find the photos and videos we’re chatting about below!
“I’m still going to buy it and eat it because I can and it makes me happy.”
Kelly (Age 36) on her plans to buy monster mash cereal
Find your favorite Monster Cereal at a store near you!
Citations
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